Jordan Chiles Passes The Torch With Bath and Body Works Ahead Of Return To UCLA
Before Jordan Chiles heads back to UCLA’s campus to begin the 2024 gymnastic season, the Olympic gold medalist has hit gold in her partnership with Bath and Body Works.
Despite preparing to hit the books, she still has new opportunities as a celebrity athlete. She recently took part in Bath and Body Works’ seventh annual Candle Day celebration. In true fashion for the Olympian, Chiles joined fellow gold medalists and power couple Tara Davis-Woodhall and Hunter Woodhall for the inaugural Candle Torch Run on Dec. 5.
The four-mile journey ran through Manhattan, and worked as a nod to the Olympics’ torch lighting as well. At the end, the athletes lit up the three wicks of a larger-than-life candle from Bath & Body works.
Of the retail brand’s teaming up with the Olympic athletes, they hope this year’s festivities will bring even more fanfare to the occasion.
“This year, we’re excited to engage customers in new and exciting ways with our very first Candle Fest, a spectacular Candle Torch Run featuring superstar athletes and a giant candle countdown clock to make this year more memorable than ever,” shared Chief Customer Officer Maurice Cooper in a press release. “Candle Day is one of our customers’ favorite events of the year, and we’re inviting fans nationwide to share their own Candle Day traditions and join in the countdown excitement on social media.”
As for Chiles, the two-time Olympian has built her own legacy in gymnastics, becoming a fan favorite for her Beyoncé-inspired floor routine and solid gold team performance at the Paris games. As she grows her brand, she expressed her excitement to now partner with Bath & Body Works.
“Bath and Body Works has been with me ever since I was little,” Chiles recalled during an interview with US Weekly. “It was something that, walking into the house, I always knew my mom had a candle on. Especially because her favorite scent was Limoncello.”
Chiles has been a world-renowned athlete since 2020, when she secured a spot on Team USA to compete in Rio. While she continues adjusting to the fame, the 23-year-old has also become a vocal advocate for entrepreneurship, financial empowerment, and racial equity.
As Chiles inks more brands deals while looking past her bronze medaling controversy, she remains committed to winning more competitions with her UCLA gymnastics squad. The 2025 season starts on January 11.